Shapes the future of cooling by making it personal and portable
Photo Credits: Godrej Appliances launches ChotuKool- Indias first and only mobile Food and Beverage Cooler
Mumbai
Godrej Appliances recently ChotuKool, India’s first mobile food and beverage cooler. ChotuKool is a compact and portable mobile cooler that can retain cooling for upto 3 hours without electricity and is compatible with portable car inverters, car chargers and even external batteries, so that customers can charge it on the go.
The product is ideal for road trips, family picnics, outdoor parties, small office spaces, bedrooms etc. ChotuKool is priced starting at Rs. 5,250 and customers have the option of customizing it by choosing among multiple design and colour-scheme options to reflect their personal style.
Godrej ChotuKool uses a patented technology for cooling. It runs without a compressor, on an intelligent solid state electronic chip. It keeps food fresh and preserves its natural goodness by cooling up to 10°C, making it well-suited for storing beverages, juices, vegetables, fruits, milk and other dairy food, chocolates, sweets etc. With an internal capacity of 35 litres, ChotuKool is lightweight at just 7.3 kilograms.
Kamal Nandi, Business Head & EVP, Godrej Appliances, said “At Godrej, the constantly evolving consumer behaviour is studied on a continuous basis, which enables us to develop innovative and relevant products to suit the changing needs of consumers. The new age consumer is open to new experiences, new ways of doing things and is open to trying out innovative new products that can cater to their evolving needs and enhance their overall lifestyle. The new ChotuKool has been created keeping in mind such consumers. We have designed it not just as a cooling device but as a relevant lifestyle product".
